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Home Blog The Floret Farm Journal: October 2025
November 17th 2025

The Floret Farm Journal: October 2025

Written by
Floret

I’m thrilled to share that the latest episode of The Floret Farm Journal is now available to watch!

This month on the farm is always a scramble—the final surge to collect every ripe seedpod, capture as much beauty and information as we can possibly manage, and scrape together the very last bits of magic before frost arrives. 

October does not linger, and yet it holds the most unknowns. With one cold night, the growing season will be over. But as we race to bring in the harvest, I am reminded that the end of one season is always the beginning of another.

With each passing storm, the flowers become more bruised and battered, but just as the garden is fading, hundreds of crabapple trees are coming into their prime all over the farm. While these magical trees are beautiful in every season, October is their high point. Their ripe fruit hangs on every branch, like ornaments in all the fall colors. I am obsessed with these trees, and in this episode I finally get to share why. 

EPISODE RESOURCES

Cover Crop

Not everything we grow on the farm is meant to be harvested. Cover crops are grown to help improve the health of our soil and to keep the ground covered during the winter months. They retain nutrients in the soil, prevent erosion, and decrease weed pressure, and when they flower in the late spring and early summer, they provide habitat for beneficial insects. Here on the farm, we grow a mix of triticale, field peas, oats, vetch, annual ryegrass, and crimson clover. 

My Creative Practice 

Each week of the growing season, I try to make an arrangement using only ingredients gathered from the gardens and hedges here on the farm. This weekly ritual has been incredibly grounding over the years and has changed my life in the most unexpected ways. You can watch a short film about it here

FEATURED PLANTS & VARIETIES

Favorite Crabapples Video & Blog Post

No other trees offer so much beauty throughout the year as crabapples—they really are a tree for all seasons. For a list of my favorite sources for bare-root trees, a printable list of the more than 120 crabapple cultivars that we’re growing (including sources), and a short video tour of some of my favorite varieties, visit Crabapples: A Tree for All Seasons.  

Albert Etter 

More than a century ago, Albert Etter was a prolific and skilled breeder of apples and strawberries in California, but his varieties nearly vanished forever following his death in 1950, when his enormous experimental apple orchard fell into decay. In the mid-1970s, Ram and Marissa Fishman, the owners of Greenmantle Nursery, began a mission to save the trees and decades’ worth of breeding work, and they offered Etter’s treasured trees, both his named and his trial varieties, in their catalog for many years. Sadly, Ram passed away in 2022 and the trees were nearly lost again. Thankfully, Trees of Antiquity took up the torch and added them to their offerings, ensuring that they will survive for generations to come. You can search “Etter” on their site to find all of his special varieties. 

Greenmantle Nursery’s website includes some wonderful posts about Albert Etter that would make for interesting winter reading. If you read about Albert and his trees, you won’t be able to resist adding one (or many) of his varieties to your garden!

After you watch the episode, I’d love to hear what resonated the most. Are there any heirloom, rare, or obscure groups of plants that you’re particularly drawn to? Have you planted things in your garden with future generations in mind? Please share in the comments section below. 


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Floret only lists companies and products that we love, use, and recommend. All opinions expressed here are our own and Floret does not offer sponsored content or accept money for editorial reviews. If you buy something using the retail links in this post, Floret may receive a small commission. Thank you for your support!

37 Comments

  1. Lindsay on

    Erin and Chris, I loooove watching these! The behind-the-scenes stuff is so informative and fun to watch. I was really touched by Alfred Etter’s story. It’s such selfless work and essential in the world. How beautiful to do something even without experiencing recognition.

    You’ve inspired me to try my hand at dahlia breeding. I’m feeling pretty proud of my work this summer and my garage is packed with divided and labeled dahlias, nestled in vermiculite, ready for their winter nap.

    Confession: I definitely mislabeled a few but Oh Well! Next year I’ll up my game and be more organized.

    Thank you for all that you do ❤️

    Reply
  2. Sophie on

    Bliss. Watching from the UK nearly a month on to catch up and savouring the changing seasons, beauty and your important messaging to share what we do with nature. Thank you 💚

    Reply
  3. Natalie Goodwin on

    Thank you again Erin for sharing another fabulous video. You have really helped the world when it comes to breeding and harvesting flowers and trees. Your passion has been reawakened in me and I am so grateful. I’ve been watching your video’s online and I am currently watching season2 of “Growing Floret.” All I can say is “wow” so beautifully done.
    My lovely 98 year old mother first introduced me to the beauty of growing flowers. Having always had a beautiful garden wherever she lived inspires me.
    I am so glad that I had the opportunity to order your seeds this year. Knowing that they are your originals I feel that they will thrive in my own garden. I am amazed at how many seeds can come out of one flower. Using the information on how to save my seeds from zinnias I’m working on saving seeds from other flowers. I had no idea how to begin and how many seeds one can collect. Your books and on-line library are so lovely and informative.
    I’ve always loved flowers but been a bit discouraged living in Southern New Mexico where it’s not very green. This last summer I jumped in after reading several articles (including your stories) in magazines. I just dove in. It’s been a wonderful experience. My biggest hurdle is finding someone to water well enough when I go away.
    Your amazing experience, knowledge and love has rubbed off on me and I can’t stop sharing what I’m learning with others (even if they’re not as passionate as I am). Thank you for re-opening my vision for growing a beautiful garden.🪏 🌸🌻

    Reply
  4. Anita Harnish on

    Exquisite, as always. So appreciate your enthusiastic, teaching, joyful heart that let’s us be participants in watching your creative life’s work.

    Reply
  5. Daria on

    Just curious – with regular apples people take note of their keeping qualities. Often if an apple ripens later it keeps better, longer than an early ripening variety and with heritage apples you’ll read about how the flavor changes over time in storage. Does anyone keep track of that for the better eating crabapples?

    Reply
  6. Pat O'Brien on

    Thank you for sharing another beautiful, inspiring journal, really. Whenever someone mentions to me they are thinking about starting a garden, I refer them here. There is no better source of information and inspiration to fuel the fire of growing flowers (and crabapple trees!).
    Although I am sadly unable to grow crabapples, this journal has me thinking about experimenting with unique season extenders, and searching out plants who need a champion. Thank you.

    Reply
  7. Kate on

    Thanks for sharing this perspective of the farm in October. It’s such a beautiful place no matter the season!

    Reply
  8. Cindy Nyberg on

    Another great Farm Journal and growing season! Congratulations! Yes, your love for flowers and trees is inspiring and for me it’s validating. As I’ve retired and have a lot more time to garden, I’m waiting for my path with flowers to unfold. There’s no rush; it will come. The one thing I know I’m following the Floret mission to put more flowers into the world. Hopefully also spread kindness.

    Please continue sharing and educating. You and your team are appreciated!

    Happy Holidays and here’s to the 2026 growing season!

    Reply
  9. Angela on

    I planted a fiery prarie crab apple for my grandaughter when we bought this house on her 1st BDay. Im honor of a tree I watched grow at my Grandmas house. Im not sure if it’s exactly the same but I hope so. Im very proud of Kylias tree.

    Reply
  10. Judi Walker on

    A sanctuary for all seasons and all creatures great and small. So enjoyed this month’s journal. Congratulations on a successful season. Thank you so much for the journey.

    Reply
  11. Michelle Corll on

    I love crabapples as well! Love putting them in arrangements for thanksgiving or fall parties in the barn! Thank you for sharing your heart. I love your enthusiasm. You are obsessed with life and beauty! I relate.💖

    Reply
  12. Diane McElwain on

    I fall in love with each flower again. Sadly I’m in the heat of Texas and miss many of those lovely flowers. I’d love to visit the floret farm one day. What a dream!

    Reply
  13. Nora Carson on

    I need to know how to cut back my Rose Bush

    Reply
  14. Lisa on

    I hope to find Muscat de Venus and Puget Spice….thanks for sharing

    Reply
  15. Mark Bednarek on

    Greetings from Wisconsin! As usual, another inspirational video from Floret…Thank you! I wish I was 20-30 years younger so I could put into place the ideas I have now in my retirement years.
    I love the segment on Crabs and am wondering if you are dealing with any scab problems or anything else that forces you to do any type of spraying for control? I’m thinking of eliminating my plum and cherry trees do to fungal issues, and would like to plant something that is fairly low maintenance.
    I have four apple trees, don’t spray, and this year had a large crop but most were very poor quality…deer food! Thinking crabs might be the answer!?!
    Happy Thanksgiving to all!🦃
    Mark Bednarek

    Reply
  16. Diana on

    THIS! As winter has come to Fairbanks, Alaska, and my last dahlia tuber has dried and put down to it’s hibernation spot, I have a moment to catch up and watch the journal year of Floret. I thought I would work backwards and am so glad I did, as this is the most beautiful, inspiring, funny film, and a showcase of the always talented and forever perfecting filming and editing of Chris Benzakein (and possibly Jill Jorgenson). The three piece Beautiful Pursuit was an amazing account. So many videos so little time to watch. I love and am in awe in all of the work and resources Floret puts out.

    I loved this film so much, just everything about it, every layer, B-roll shot, and the bouquets (as always). Plus I learned something about crab apple trees as I have 3 growing in various ages.

    I treated myself to A Year In Flowers when a local woman here opened an independent bookstore in April, and I wanted to have her order me a book to give her some business. I have barely opened it, but will as the darkness blanket covers our northern land. I also ordered a few seed varieties from Floret this go round and as a seed collector myself I will finally be adding a piece of your farm to my flower world hopefully for years to come.

    Thank you for all you do and share, the beauty you have created and share with the world is a legacy we cherish out here, and Floret Farm should be so proud of. I love and am in awe in all of your videos, films

    Reply
  17. Kimbalisa Tabor on

    I have enjoyed your journals…..the flowers are so pretty
    The yellow and white one .looks like banana pudding…it was so pretty……but all your flowers are gorgeous…..I did enjoy the seeds ….I lost my tags …but they where all beautiful

    Reply
  18. Chandi on

    I absolutely can’t wait each month to see everything happening on the farm. We are having rain storms here in Sacramento, and I am still harvesting my zinnias. My dahlias are all pulled and wrapped. We haven’t had a frost yet. Usually in the first second week of December. It’s chilly in the upper 50’s still so I have sometime before the frost. Thank you for everything you share and how you motivate me in so many ways. I better get out there, with finishing and start mulching and layering for my new beds soon.

    Thank you again. So so beautiful. As a native of Washington, I down miss the weather, the grey winters, but I love the Skagit Valley and all the wildlife. Especially the birds.

    Thank you.

    Reply
  19. Donna Papetti on

    These journals have been so interesting. I am in awe of you and your hard work. The beauty just takes my breath away. Putting my gardens to bed for the winter is always such a chore as I do not want to let go of the last little bit of beauty. I wish you and your staff a very good winter and so look forward to the beauty of next year.

    Reply
  20. Susan Cicero on

    Thank you once again Erin on all your knowledge and the beauty of your farm you share with all of us. Your videos and the history of flowers, trees, and shrubs you share means more than know to so many. Looking forward to your next chapter.

    Reply
  21. Susan Harding on

    I absolutely love you Erin .. your joy and compassion from the smallest garden thing is truly enchanting.
    You make me smile !!!!
    I bought Rose Mundi from Morgan ( guess i didn’t win one ) and her passion is equal to yours . Will look at it snd think of you both
    Thank you so much

    Reply
  22. Marie Harris on

    Always look forward to these monthly journeys, we are in the Southern Hemisphere and are halfway through Spring, so ramping up not slowing down. I love that you are creating this beautiful space for you and the future….I think I’ve asked before, but can you protect this life’s work by protecting it into a self perpetuating trust of some sort?? I hope so💕

    Reply
  23. Roz Theesfeld on

    Thank you for sharing with us the breathtaking world of flowers, trees, and quite magic of nature. What resonated with me most was the story behind the Crabapple trees, Albert Etter — such a powerful reminder of the joy that comes from living beyond ourselves.

    Thank you so much for the joy you bring into my life!

    Roz

    Reply
  24. Sarah Ahmad on

    It really is a gift for eyes, ears and heart to watch these segments. The gorgeous scenery, the calming music and nature sounds seem to lower my blood pressure and make me feel peaceful. I join in your excitement over a bloom, an arrangement, a memory. Thank you for the chance to peek into what you do, and most of all who you are. Very special.

    Reply
  25. Devonna Hall on

    What a great episode! Thanks so much. Like Albert Etter, I live in California – actually in La Jolla. I’d love to plant some crabapple trees. I currently have Ana and Golden Dorset because of their low chill requirements. Do you know of any crabapples I can successfully grow in La Jolla? I’ve been having trouble finding some. Thank you!

    Reply
  26. Joyce Rowberry on

    My father- Arthur Lawrence Evert- in Cody Wyoming had a lifetime of growing, but as his late born, last child I got to enjoy the fruits of his apple and crab apple grafting and growing. We had a beautiful Whitney Crab ( huge tree with medium sized pungent crab apples) and we had one of his trees with a dozen different grafted varieties in it, a Sentinel Crab which we could never find again ( egg shaped, indescribably delicious fruited, orangey/yellow/ creamy skinned) and lots of Jonathan’s, that by the nature of the severe climate sometimes sustained “winter kill”. He played, experimented and enjoyed that singular, true gifted pleasure of a real gardener with the resulting reputation for being able to get things to grow- no one else could in that beautiful East Yellowstone country climate. He sold the property after a series of seizures and we kinda of lost track of what has happened there. Growth happened around the property- it’s kind of gone to ruin, but I have often wondered if any vestige of his crab apples remain. I have never been able to go back and check- living in Utah County now. I am nursing two old hundred year old former Orchard Jonathans in my backyard suburban property and growing new fruit trees from seed. They are babies- 3-5 years old and only a foot high. I feel their tenderness and their important futures like children waiting to show me what they contain. What I wouldn’t give for a bite out of one of my dad’s Whitneys or one of those indescribably flavored egg shaped Sentinels

    Reply
  27. Tuffy on

    I never thought apples would be such an important thing in my life but now that I manage our little one acre farm I have come to love and cherish our many dozens of apple trees. I’m convinced that the majority of fruit trees on our lot, specifically the apple trees, were all naturally seeded from the orchard across the street. I have imagined apples rolling down the hill or floating down the acequias and finding their home on our land over the last 50+ years. I hope to genetic test them all one day and compare them to the apples across the street. I think our grove of crabapples were all direct seeded judging by their haphazard placement and though they look similar – consistently – one group of trees is far tastier than the rest. Like sweet with honey tasty. The others are bitter and gross but provide plenty of bee fodder and beauty. Our neighbor to the West of us has an orchard and wants to graft our tasty crabapples to his trees for cider production. I wonder if I will get to name the apples if they in fact new breeds. It’s exciting!

    Reply
  28. Erica on

    Beautiful video as always. Crabapples were such a “thing” when we were kids in Western PA. I feel like they grew everywhere. But now I never hear about them anymore. On another front…kitten update?

    Reply
  29. Annika on

    Beautiful. The fall is so poignant. Without a large piece of land, I’m always extra careful when I place a tree or special shrub, trying to see it in my mind decades down the road. One of my favorite songs as a kid has a line: “if you think you’ll love me for a long, long time, plant an apple tree.”

    Reply
  30. Kathy Holtz on

    I must agree with you about crabapple trees; they give so much! Having worked in the green industry, I think that they are unsung heroes of the landscape. A crabapple tree in full and fragrant bloom has the power to take my breath away, and what could be better than beautiful colorful fruit in the fall and winter? Thank you for your work with them!

    Reply
  31. Alison Lang on

    Was watching Monty Don on Gardeners World, and he was raving about a crabapple named Comtesse de Paris, in case you want to add that to your wish list…

    Reply
  32. WENDY on

    I loved your latest episode, for some reason this year I actually was appreciating fall much more than usual. Even when the plants were dying back they were beautiful in their own way and still are. Love your perspective, thank you.

    Reply
  33. Kim Gordhamer on

    As always, I am so touched by your poetry and description of the beauty of your farm. I hope you know how much joy you give me in watching these journals. I love the history you give of the crabapples. They are so beautiful. Thank you.

    Reply
  34. Karyn Zarubica on

    This is such a beautiful and moving film. I am deeply touched by your wonder and appreciation of the flowers, the land — and the crabapples— and those devoted pioneers who preceded you. I feel so in tune with your motivation and love of the beauty. Thank you. I am in tears. I am homebound, unable to walk or even get outside, and my heart is full of the love what you speak about. I worked with flowers in an artistic and devotional way for many years, but not as a grower. I am so grateful for your work what you bring into the world, even though I am cut off from this beauty now. So I truly thank you for what you do!

    Reply
  35. Charlotte M. on

    My favorite crab apple name was Roadkill. I’m glad you explained it, but it is funny. Do you know why they are called “crab” apples? I’ve always wondered. My mums are the star of the season right now and I just can’t get enough of them. I have about a dozen jars and vases of them, trying to capture all the beauty for as long as I can. Thank you fo another beautiful month on the farm.

    Reply
  36. Ann Buege on

    Thank you for all the work that you have put into preserving all the crab apples! I live in the South Eastern tip of Minnesota, in a small town that once claimed to be the “Apple Capital” of the state, and we have lost so many orchards here, and it is so, so sad. I love to ride by the orchards in the spring and hang out of the window to smell the blossoms, and bake pie in the fall. My favorite pie apple is an old heirloom variety which is harder to find. Keep up the great work, future generations will thank you for all of your efforts.

    Reply
  37. Lisa Shumaker on

    We didn’t have a particularly “hard” frost, so the dahlias kept producing. Now the mums are the stars of the garden. I agree with the thought that it’s sad but so ready for the rest or break. Still lots to do but it’s slower for sure. In Snohomish…

    Reply

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